There are over 5.8 million employers in the United States with fewer than 100 employees. Representing 42 million workers altogether,1 the small business market continues to be an enormous opportunity for you. While the share of small employers offering insurance and retirement benefits has increased in recent years, small businesses have traditionally been less likely than their larger counterparts to offer insurance or retirement benefits to their employees. Take advantage of the opportunity to understand your small business clients.
Join our webinar on Thursday, May 2nd, at 1:00 p.m., with panelists from Lincoln Financial Group and LIMRA, to learn more about how your owner clients structure their businesses in terms of insurance and retirement benefits, understand the market penetration of different benefits and how these small businesses utilize financial advisors for their business and personal needs.
Insights into the Small Business Market